The Power of a Rolodex

Media buyers hear certain phrases over and over. “I know this would be a perfect fit for your client.” “We’re just checking up on the status of that invoice again.” And I get a lot of “Thanks so much for … Continue reading

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2015 Black Friday Tips

5 Tips for Surviving Black Friday

As marketers, it’s hard not to get excited about the biggest shopping day of the year… from a very safe distance. From deciphering ad design to getting along with the crowds, we’ve unleashed our creative, and marketing strategy experience, to … Continue reading

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wedü Announces New Member of Senior Leadership

We’re excited to announce Nic Pakler, Director of Business Strategy, as the newest member of our leadership team. In this new position, he’ll be responsible for discovery of, and early stage strategic development with, new wedü clients to help further … Continue reading

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Star Wars Facebook 360 Video

ü Oughta Know: Facebook 360 Video, YouTube Music and Google Play Podcasting

Facebook 360 Video hits iPhone Video on Facebook used to turn heads, but expect more and more to have audiences spinning wildly in their office chairs. Facebook announced 360 degree videos for Android back in September, and some brands like … Continue reading

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E-mail marketing flat illustration

7 Reasons Even Your Mom Would Ignore Your Email

One of the best sessions I went to at #INBOUND15 drew me in with it’s title. “7 Reasons Even Your Mom Would Ignore Your Email.” Catchy! It got me wondering, “what would it take for my mom to ignore my … Continue reading

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Getting Blog Content Ideas

What to Blog About? How to Come Up with Blog Ideas (Using Google Advertising)

We both know you need to draft something for your brand’s blog, so it’s time stop staring at a blank screen and start that article about…. Well… What to write about? Can we use an advertising platform to generate free … Continue reading

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ü Oughta Know: Back to the Future, Bing Remarketing and Lots of Goodbyes

ü Oughta Know is a combination of digital crib notes and marketers’ cheat sheet, bringing you important – and occasionally weird — stories and trends from digital marketing news. Each week our hope is to help keep your knowledge sharp while … Continue reading

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