11 Jun How to Make the Most of Your Email Marketing
If you don't think email marketing is effective, think again. Active email accounts are expected to hit 5.6 billion by 2019 and that’s with 99% of consumers checking their email...
17 May Meet Your New Marketing Best Friend, Employee Advocacy
Considered somewhat of a dark horse in marketing strategy, employee advocacy is quickly becoming crucial to business growth on social platforms. With statistics such as increasing your social engagement by...
16 Apr Social Good: Why Your Brand Needs to Give Back
There isn’t much which we can all agree on these days, but there is one thing that we all should find important, and that is giving back. No matter where...
19 Mar Marketing to the Elusive Millennial
Effectively marketing to millennials is a hot topic for nearly every industry, but it seems so few brands have cracked the code of how to do it successfully. Millennials are...
25 Feb New “Waze” to Advertise
Waze, the inviting social navigation app from Google which boasts nearly 115 million active monthly users, is in the process of ramping up their ad business across the United States,...
30 Jan Instagram Stories Boost Social Engagement
What many assumed would be nothing more than a fad or SnapChat’s awkward step-sister, has become a force to be reckoned with. Even if you don’t love them, it appears...
14 Jan The New Silver Screen: YouTube Advertising
Author: Kateri Bean, Content Creator If you can't afford to purchase a Super Bowl ad this year (last year an ad spot of 30 seconds cost advertisers a whopping $5.5 million dollars) or...
26 Nov Social Media Marketing Trends to Look Out for in 2019
2018 is almost over, so what lies ahead on the 2019 social media horizon? The answer is, a lot of things, but some are of more relevance than others! See...
26 Nov De-Stress Your Holidays
It’s the most wonderful time of the year…for some people, but for others the holiday season is filled with more stress than joy. This time of year is often littered...
26 Nov Standing Out This Holiday Season
This time of year, you don’t need to leave your inbox unattended for long before it is filled up with countless emails advertising holiday sales and deals. Even if the...