06 Sep Double The Ad Means Double The Opportunity
Google announced upcoming changes to text ads on their search network in May. Expanded Text Ads, about two times the size of current ads, were one of the many exciting...
29 Aug Humans of wedü, Anna
Anna Pantazis, Account Manager "I swam with a whale shark. I am brave. Even when I don’t feel brave, I remember that I jumped in the water with a whale shark....
22 Aug A How To For Making Money Using Pinterest
In November of 2012 HubSpot predicted that Pinterest would implement business analytics and a ‘Buy It Now button.’ Flash forward 4 years and both features are up and running and...
11 Aug Brand Footprint Is About To Explode
Verizon announced that they are purchasing Yahoo and the deal will be finalized by Q1 of 2017. For most people this news is just another company spending big money to...
13 Jul Not Every Bounce is Created Equal
If you have ever been involved with email marketing then you are familiar with the term “bounce.” Marketers are always asking about bounce rate and working to improve it. But...
11 Jul Humans of wedü, Nicole
Nicole Manning, Account Manager “Throughout my marketing career I’ve done a lot of work for the State of New Hampshire. I grew up here but working on these accounts, having the...
21 Jun Potential Game Changer for Pay-Per-Click
Microsoft announced that they are purchasing LinkedIn. Besides the fact that they are paying $26.2 billion in cash for the company, you may be thinking ‘what’s the big deal’? Well, this...
10 Jun Who Should Handle Your Social Media?
I recently read an article on AdAge that said “brands should be using a PR agency for social media management.” As an employee of an agency that offers public relations...
07 Jun Resenting a Brand – Business Failures Caused by Brand Failure
That may sound harsh, but it’s completely true. Running a business and managing a brand are equally important and completely different. There are businesses that are successful because consumers don’t...
27 May Mobile-First and SEO with Google
How often do you pick up your phone and Google something? Whether it’s a random question, a local attraction or even directions? Chances are that you are in the majority...