wedü announced it has been named a 2011 W3 Award winner for the development of the “I am Safety Smart” mobile application for Underwriters Laboratories (UL). The W3 Awards, governed by the International Academy of Visual Arts (IAVA), honor creative excellence in the areas of web, web marketing, web video, and mobile applications.
“We are honored to be selected for the W3 Award,” said Sean Owen, wedü CEO. “We have a great team producing incredible digital projects across a variety of industries. The combined skills of creative, tech and strategy are needed to succeed in today’s competitive environment.”
The “I am Safety Smart” mobile application creatively engages and educates school-aged children, parents and educators on how to be “safety smart” at home, at play, and at school through games, challenges and fun quizzes.
The IAVA news release announcing the 2011 honorees stated that W3 recipients demonstrated out-of-the-box thinking and creative execution while illustrating the multitude of capabilities that the web brings to marketing.